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[Webinar] AI Skills Every Digital Marketer Should Have

Join us as we explore the essential AI skills every marketer should have.
Discover how to maximize AI’s potential while maintaining your unique creative edge

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On demand webinar

Setting up a Strong Global-To-Local Social Media Strategy

In today’s globalized world, brands need to know how to have a strong, centralized global brand and how to adapt the brand to local markets. Social media can help – but there’s a lot to consider when creating a carefully crafted global-to-local strategy for social.

Note: This webinar originally appeared on Falcon.io.

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Featuring

Jerrick Haddad

Global Social Media Strategist

Dino Kuckovic

Director of Community & Events

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What you will learn in this webinar:

  • How to scale your marketing operations when setting up a global-local strategy
  • What you need to centralize and what to customize from region to region
  • The benefits of having local social presence

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Falcon.io is now part of Brandwatch.
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Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
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Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.