[Video Case Study] How Land O’Lakes innovates consumer research with social data

Land O’Lakes partnered with Brandwatch to transform their market and consumer research using social data amid changing consumer demands. 

In this session Bradley Boldenow, Data Solutions Engineer and Kris Johnson, Marketing Research Manager, will walk you through the various ways Land O’Lakes uses Brandwatch solutions, as well as how they’re approaching digital consumer intelligence beyond corporate marketing. Originally published at the MRMW NA digital event.

Watch this session for tips about reaching your niche audiences and leveling up your market research tactics.