[Report] Generational Trends Report

How have consumer behaviors and preferences changed across different generations? Find out in our latest report.

Read the report
On demand webinar

Listening to TikTok: Unlock Trends, Voices & Conversations

Published 10th April 2025

With over 170 million active monthly users, TikTok shapes culture. By tracking conversations around your brand on TikTok, you’ll keep your finger on the pulse of the platform and spot opportunities early.  

Join this webinar as we deep dive into organic conversations on TikTok. You’ll learn how to leverage platform data to: 

  • Uncover deeper audience insights
  • Spot viral trends before they explode
  • Identify the most influential voices on TikTok
  • Decode the conversations shaping culture 
  •  
Watch now
Featuring

Wen Si

Global Product Marketing Manager, Developers & API

Meghan Meeker

Director of Social Media

Martin Kelly

Director of Field Marketing, APAC

* Indicates a required field

By submitting this form you agree to Brandwatch’s user privacy statement.

Watch this webinar now

Complete the form to get instant access to the recording of this webinar.

What people have said about previous webinars

Share your thoughts by using #BW_Webinar when you Tweet.

Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.