[Report] Digital Marketing Trends 2024

Discover the biggest digital marketing trends and uncover valuable insights and actionable tips.

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On demand webinar

Fireside Chat: The Power of Peer-to-Peer Recommendations

Published August 1 2023

In this insightful fireside chat at this year’s Cannes Lions, we delve into how peer-to-peer recommendations on Reddit can drive real results for businesses and consumers alike. 

Will Cady, Reddit’s Global Brand Ambassador, and Andrew Dawson, Brandwatch’s Social Networks Practice Principal, explored how Reddit users turn to their trusted communities for advice on products and services, and how these recommendations can have a significant impact on purchasing decisions. They discussed how brands can find advertising success on Reddit and make sense of insights to inform their strategies with Brandwatch.

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Andrew Dawson

Social Networks Practice Principal

Will Cady

Global Brand Ambassador

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