[Guide] The Social Media Management Maturity Model

Is your organization optimizing its potential on social?

Read the guide
On demand webinar

How to Measure & Improve Your Social Media ROI

Want to improve the ROI of your social media marketing? Are you measuring the right things? Yes, getting a handle on your social ROI is possible. 

You have to know how to connect the right data points. But that is not always straightforward, and you need the right set of tools to do this across all of your channels.

Note: This webinar originally appeared on Falcon.io.

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Dino Kuckovic

Director of Community & Events

Sai Sumar

Account Manager and Brand Manager

Vikash Dass

Content Marketing Manager

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What you will learn in this webinar:

  • Strategies for effective social ROI measurement
  • How to adapt measurement to your social strategy
  • Tools to optimize the ROI of your social marketing

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.