Join us as we explore the essential AI skills every marketer should have.
Discover how to maximize AI’s potential while maintaining your unique creative edge
How does a publishing giant like Penguin Random House use intelligence to drive their strategy?
Hear from April Flores, Director of Media Tools & Analytics at Penguin, as she gathers analyst-level insights within minutes to inform the entire publishing lifecycle.
From mining consumer insights to identifying influencers and understanding what resonates with their readers, discover how multiple teams within the business are able to drive their strategy forward using social intelligence — and how you can do the same.
Associate Director, Media Tools & Analytics, Consumer Marketing Development
Former Brandwatch Employee
What you will learn in this webinar:
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