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[Guide] The Social Media Management Maturity Model

Is your organization optimizing its potential on social?

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Case Study

Helen & Gertrude

...Learn how digital marketing & advertising agency Helen & Gertrude win new business and delight existing clients using Brandwatch Consumer Research....

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Report

The 2018 Brand Visibility Report

We spent four months analyzing 250 million images shared online to find: How often each brand is photographed online 📸 Most visible brands by location 🌏 Which brands are pictured most by influencers 💅 The sentiment attached to each brand’s images 😄😡 And the 100 most visible brands online 🤓 250 milli...

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Case Study

American Airlines

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Guide

Using Social Intelligence to Create Authentic Content

...Learn how audience intelligence can power data-driven content strategy, to reach and resonate with the right people....

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Case Study

Veganz

...Discover how Veganz was able to grow from a start-up to Germany's leading vegan food brand with the help of social listening...

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Guide

How to Measure your Social Media ROI

The How to measure your Social Media ROI is for marketers, just like you, looking to demonstrate the value of social media marketing to your company. It’s full of examples and inspiration so you can prove the worth of your social media efforts. Our guide on How to Measure your Social Media ROI is fo...

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Guide

A step-by-step guide to expert crisis management

This guide outlines seven key steps to handling crisis management successfully. Discover: How to stay ahead of potential PR crises Quick tips on how to turn online negativity into a reputation boost How American Airlines protects its brand reputation Crisis management lessons from global brands such...

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Case Study

7 Brands That Leveled Up Their Social Media Game With Brandwatch

...How do you streamline your processes, become more efficient, and, ultimately, more successful on social media?...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.