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[Guide] The Social Media Management Maturity Model

Is your organization optimizing its potential on social?

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Brandwatch | Recurring Notifications

...Sign in Consumer Intelligence Brandwatch Consumer Research Social Media Management Formerly the Falcon suite Influence Formerly Paladin The Social Media Management Maturity Model Is your organization optimizing its potential on social? Here’s a practical framework for leveling up your social media te...

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Report

The State of Moral Marketing

How can brands create meaningful campaigns that connect with their audiences and their values? We share best practice, using examples from some of the best campaigns of recent years. Learn about moral marketing from brands like Nike, Dick's Sporting Goods, Patagonia, Converse, and more. How can bran...

blog article

Interview: Direct Line Group’s Alison Traboulsi on Breaking Down Silos

Marketing

By Gemma JoyceSep 23 2019

...We chat to Alison Traboulsi, Head of Social Media at Direct Line Group, about how her team helps spread social insights across the organization....

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Brandwatch | Influence

...Sign in Consumer Intelligence Brandwatch Consumer Research Social Media Management Formerly the Falcon suite Influence Formerly Paladin The Social Media Management Maturity Model Is your organization optimizing its potential on social? Here’s a practical framework for leveling up your social media te...

blog article

NYKConf Europe 2017: Day One Live Blog

Marketing

By Natalie MeehanOct 17 2017

...d faster to player comments and questions. Player feedback didn’t stop there. Insights and feedback from the announcement were shared with product owners and development teams, so that they fully understood how the changes were perceived by the players, and decide on next steps. Thanks to Brandwatch...

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Falcon.io is now part of Brandwatch.
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Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.