Brandwatch Blog Articles by Richard Larson

Richard Larson

@richardlarson8

Richard Larson is blogger and Brand Manager for GoPromotional. He enjoys sharing online and offline marketing and business tips. He has a background in business, marketing, and social media.

150

Search the Blog

Richard Larson

@richardlarson8

Richard Larson is blogger and Brand Manager for GoPromotional. He enjoys sharing online and offline marketing and business tips. He has a background in business, marketing, and social media.

150

Marketing: 5 Easy, Actionable PR Tips for Small Businesses

Press relations are not always a strong point for small businesses, since they don’t have an entire media relations department like many large companies do. However, there are some of the strengths in the area of press relations that small businesses can take advantage of. Read more

Marketing By Richard Larson on March 16th 2015

How Social Media Can Easily Improve Your Customer Service

In the beginning of social media for business, social media efforts and campaigns were all marketing focused. However, social media for businesses really has morphed into a hybrid between marketing and customer service communications with customers. In fact, they’re a perfect pairing – they go together like toast and jam.  Read more

Marketing By Richard Larson on January 12th 2015

Always Be Prepared: 12 Top Tips for Attending a Trade Show

Attending a trade show can be overwhelming for attendees. There are usually more booths to visit than time during the show so the way to be able to see everything you want or need to is by getting prepared ahead of time. Read more

Marketing By Richard Larson on October 13th 2014

10 Top Tips for a Successful Trade Show Booth

When your company spends the money, time, and effort to display a booth at a trade show, it is vital to make the best of it. Careful planning and research can go a long way towards ensuring a successful showing at your next trade show. This article will highlight ways to attract visitors to your […] Read more

Marketing By Richard Larson on September 25th 2014

Improving Company Branding Through Feng Shui Design

Companies and organizations are always looking for ways to improve how efficiently they operate. One tactic that management can implement that will improve efficiency is a redesign that incorporates Feng Shui principles. Implementing this technique works not just for homes, but also has seen great success in home offices and corporate businesses as well. Read more

Marketing By Richard Larson on August 11th 2014

The Power of Promotional Products for Brand Recognition

Promotional products have been a popular choice for building brand recognition during marketing campaigns for many years. Now that advertising on the internet provides such great detail on tracking the results of advertising, it is important to show that promotional products and branded gifts have a positive effect on your brand and sales. Read more

Marketing By Richard Larson on June 24th 2014