[Guide] The Social Media Management Maturity Model
Read the practical framework for leveling up your social media team.
Get the guide
Read the practical framework for leveling up your social media team.
Marketers have to navigate a sea of data on a daily basis but switching between multiple sources can mean losing sight of the big picture of your customers. What happens when we bring key data sources together into a collective customer view?
Join our panel of experts, Kris Russell, Director of Insights & Analytics at Walmart, Sophie Moule, Head of Marketing at Pi Datametrics, and Will McInnes, CMO at Brandwatch, as they discuss how to develop marketing strategies based on audience insights, reach the right people at the right time and how to measure, optimize and iterate in real-time.
Director of Insights & Analytics, Public Affairs
Head of Marketing
Chief Marketing Officer
What you will learn in this webinar:
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Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.
