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[Webinar] AI Skills Every Digital Marketer Should Have

Join us as we explore the essential AI skills every marketer should have.
Discover how to maximize AI’s potential while maintaining your unique creative edge

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Becoming a Future-Proof Analyst

New technologies and the wealth of digital and social data have given rise to a trend of “self-service” research. How can you enable a data-driven culture while ensuring the right methodologies are being used?

Join Bex Carson, VP Social Insight Product, as she discusses the challenges of the analyst in these ever-changing times, and the future role of the insights professional.

 

 

 

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Featuring

Bex Carson

Chief Product Officer

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What you will learn in this webinar:

  • The rise of self serve research and the impact on the insight professional  
  • Why good methodology matters and how it can inform a change in behaviour
  • The risks of conducting research without a solid understanding of methodology
  • The role technology plays in enabling others to do the research safely

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