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[Guide] The Social Media Management Maturity Model

Is your organization optimizing its potential on social?

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520 items found for public relations

blog article

React: Why Public Transport is a Treasure Trove of Tweet Inspiration

Online Trends

By Cara SherrattMay 17 2016

...patterns is the streak of mischief and spite that public transport can bring out in people. “On the subway today…” Upon taking your seat on a bus, you enter a realm unlike any other. Being on public transport involves a dangerous concoction of being alone whilst simultaneously being observed. It migh...

blog article

Interview: On Social Analytics and Strategic Communications at The Glover Park Group

Marketing

By Natalie MeehanMar 7 2016

...most talented minds from advertising, marketing, public relations, corporations, non-profits, think tanks, government, political and issue campaigns, and news/media companies. For 15 years, GPG has provided deep insights and senior counsel for some of the world’s largest corporations, NGOs, trade as...

blog article

How Brands Must Evolve from CRM to Social CRM

Marketing

By Joakim NilssonMar 25 2013

...sense having an integrated team managing customer relations and not create organisational silos for sales and retention. A proven and successful idea, yet one that many brands fail to implement, is to have your team solving customer problems in the public domain e.g. on a forum or Facebook page. Then...

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Report

UK Mental Health Study

...We analyzed over 4 million conversations to understand how mental health is discussed online...

blog article

Interview: Hill+Knowlton on the Future of Influencer Marketing

Marketing

By Hannah TregearJun 27 2016

...arn the role social intelligence plays within the public relations and communications consultancy. Vikki is based in Hill+Knowlton’s (H+K) London office, where the business adopts a sector-based model, with teams dedicated to specific industries that range from Consumer Packaged Goods through to Heal...

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Falcon.io is now part of Brandwatch.
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Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
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Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.