Read the practical framework for leveling up your social media team.
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By Natalie MeehanOct 17 2017
...ays Will. That sounds good to me! https://twitter.com/Brandwatch/status/920305601946816512 Meanwhile, in our Berlin office… https://twitter.com/tominberlin/status/920304545007357952 That’s all from me today – I’ll be back tomorrow, refreshed, refuelled and ready to share the best from the event and t...
By Josh BoydSep 8 2017
...create this: brandwatch.com/blog/nhs-social-data/?utm_source=twitter&utm_medium=social&utm_campaign=data_blogs When GA tracks someone coming to that URL it will classify the data accordingly. That means far more accurate reporting. The share buttons we mentioned earlier can be used to append this tra...
By Kit SmithOct 17 2016
...cenes here at Brandwatch, here’s the custom built UTM source generator our social team uses, below. Look at email analytics Your email marketing software (MailChimp is a popular and free option) should be able to measure the open rate of the emails you send out. This calculation takes the number of e...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.