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[Guide] The Social Media Management Maturity Model

Read the practical framework for leveling up your social media team.

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blog article

Durrants invests in Brandwatch

News

By Giles PalmerNov 22 2010

...test in a series of big deals in the social media monitoring space as companies gear up to tackle the challenges of monitoring brand conversations and reputation online. The social media marketing industry is growing by 34% a year and is expected to be worth $3.1bn a year by 2014.* The investment com...

blog article

The Role of Social Media Monitoring in: Social CRM

Marketing

By Dominick SoarJun 14 2011

...e features of Social CRM has to have some kind of monitoring process in place. With such a wealth of data to wade through, they need a way to make sense of it and transform it into something that is, if I may use the cliché, actionable. That’s where the advanced social media monitoring and analysis t...

blog article

How to Get The Most Out of Your Social Media Monitoring RFPs: The Dos and Don’ts

Marketing

By Bryan TookeyJul 26 2012

...nto a list of: The dos and don’ts of social media monitoring RFPs! The Dos Define what objectives you have for monitoring social media before sending out the RFP If you aren’t that experienced with social media, then get an external agency or consultant to help you: they’ll guide you in identifying t...

blog article

An Expert’s View on How to Monitor Social Media

Marketing

By Joakim NilssonDec 5 2012

...ed upon. Especially when it comes to social media monitoring, companies need to have a process in place for making use of all the social media monitoring data they find. A few times I’ve bumped into companies that use fantastic (and expensive) social media monitoring tools, or agencies, only to find...

blog article

5 Ways to Boost Your Social Media Monitoring

Marketing

By Ruxandra MindrutaOct 22 2014

...w.brandwatch.com/ebook-ways-to-boost-social-media-monitoring/” title=”Boost Your Social Media Monitoring” image=”https://www.brandwatch.com/wp-content/uploads/2012/01/170x210xEbooks-Brandwatch-power.png.pagespeed.ic.3_YoagNKM-.webp”]Read our free guide on how to take your social media monitoring to t...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.