Using News data as a source for consumer research allows you to stay in the know with your brand’s mentions in the news. Make global research even easier, and compare your news data with social data to investigate where the larger share of voice is.
Make detecting a crisis even easier in the 24-hour news cycle by utilizing automated alerts and automated sentiment analysis to detect harmful stories before they grow – with historical data of hundreds of thousands of global, national, and local news sites – going back to 2010.
Want even more news? Take advantage of our partnership with Dow Jones to grant you even more access to paywalled news, online, and print data!
With Listen, we provide 12 months access to hundreds of thousands of global, national, and local news sites, including: CNN, ABC, BuzzFeed, Guardian, Google News, and so much more.
Complete your earned coverage by comparing with social sources to build a larger view of your brand and truly understand how each campaign performs.