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Health of the Nation: Farmers Markets to FitBits

Healthy living has become increasingly important to many Americans. As more people try to eat right and exercise regularly, how can brands keep up with the latest consumer health and fitness trends to stay relevant?

Social media data has the answers.

We analyzed social conversations about food and fitness to find the answer questions like:

  • Where do Americans buy their food?
  • Who is driving the “organic” trend?
  • What is America’s favorite exercise?
  • How much do people spend on fitness?

Fill out the form to get instant access.

Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.