[Guide] The Social Media Management Maturity Model
Is your organization optimizing its potential on social?
Read the guide
Is your organization optimizing its potential on social?
520 items found for public relations
By Ruxandra MindrutaApr 18 2017
...on. It’s important to figure out how to make that relationship non-transactional and turn it into a long-term, mutually beneficial relationship What do you look for in an influencer? The first question we ask is who is the audience we want to reach? Secondly, who are the people talking about that spe...
By Kit SmithNov 23 2016
...uck Tour campaign included multiple social media, public relations, paid media and event activations. The idea behind the holiday season campaign was to show it doesn’t take expensive gifts and extravagant parties to spread some Christmas cheer. The tour collected and donated pre-owned coats to help...
By Dominick SoarNov 9 2011
...every prominent public figure there is normally a Public Relations team managing and massaging public opinion about their client. These PR teams have access to a big box of clever tricks to achieve this. PR people’s carefully-crafted press releases and bulging contacts book can make sure the message...
By James LovejoyMay 5 2016
...nity for them on social, whether it’s in managing public relations, performing market research, tracking competitors or simply nurturing an online following. Understanding the industrial social landscape Within the B2B landscape, industrial technology is a relatively small conversation topic. For the...
By Chris OwenOct 14 2015
...the new landscape in which we operate. Influencer relations inherently involves those beyond the column-inch creators, as PR expands to everyone with a role to play in influencing purchase decisions. In embracing them as part of our strategic planning, we need new means to prove success. This needs b...
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Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.
