[Guide] The Social Media Management Maturity Model
Read the practical framework for leveling up your social media team.
Get the guide
Read the practical framework for leveling up your social media team.
702 items found for online buzz
By Jeremy WoolfJan 8 2015
...DAY and Engadget dominated the top 10 in terms of online reach, it was interesting to note that individuals also drove online conversations. Of the 350,000 CES-related impressions tracked, rapper/songwriter/actor and philanthropist will.i.am (@iamwill) came second to @CNET in terms of impressions, un...
By Phill AgnewOct 17 2014
...majority of mentions. It received huge spikes in buzz following the announcement, trailers and demo launch, culminating in a total of 70,143 online mention about the game. Game 2, on the other hand, struggled to conjure the same quantity of conversation. Relatively small spikes were generated by tra...
By Ruxandra MindrutaJan 14 2015
... Reputation management Key takeaway: Monitoring online buzz can surface consumer concerns and potential “unknown unknowns” for a brand It’s now widely accepted among brand strategy professionals that a brand is not something dictated by a business, but the sum of public perceptions of that business...
By Rebecca CarsonDec 7 2012
...s Arthur) in terms of association with winning in online buzz. Can the least-talented singer actually win? Our previous hypothesis, based on data from last year’s X Factor, was that a higher proportion of explicitly ‘winning-related’ mentions indicated a greater chance of success. However, the contro...
By Joel WindelsDec 21 2011
...s also included. Which Doodle received the ‘best’ buzz? The year-long data shows just how popular the Les Paul doodle was, and also highlights the short-lived nature of the Doodles’ buzz. Here we’ve included a pie chart for each Doodle, showing how warmly each one was received. This shows that despit...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.
