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[Guide] The Social Media Management Maturity Model

Read the practical framework for leveling up your social media team.

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blog article

What the Rise of Online Sports Streaming Means for Traditional Broadcasters

Marketing

By Natalie HolmesJun 2 2017

...ngly defines itself as television, the lines are becoming blurred.” [bw_banner_cta title=”Start listening” url=”/demo” type=2]Discover the world’s leading social media monitoring platform for yourself.[/bw_banner_cta] Can traditional broadcasters survive the rise of online sports streaming? We take a...

blog article

The Top 17 Image Recognition Tools

Marketing

By BrandwatchOct 3 2022

Brands need image detection to work out where their customers, prospects, critics, and fans see them. Without these images, a brand is simply blind to the torrent of threats and opportunities directed at them each day. Once you have these images you can undertake analysis, better understand your bra...

blog article

Chris Owen: Dynamic isn’t Always Best

Marketing

By Chris OwenJun 20 2017

...t moves every twenty seconds and confuses the staff, the manager, and the punter. [bw_banner_cta type=2]Take control of any online crisis with real-time monitoring.[/bw_banner_cta]     Chris Owen's seen the future of burgers, and he doesn't like it. His hot take? Maybe machines can't do the work, aft...

blog article

Best Practices: Using Content Marketing to Shape Corporate Reputation

Marketing

By Pius BoachieOct 16 2017

...elp you influence customers perception and also to position your business outwardly as an industry expert in your industry. [bw_banner_cta type=2]Start social listening and monitoring straight away with our powerful platform.[/bw_banner_cta] Content marketing expert Pius Boachie shares his five top t...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.