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[Guide] The Social Media Management Maturity Model

Is your organization optimizing its potential on social?

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Report

The Marketer of 2024

Discover the insights of 300+ marketing professionals on the essential tools, resources, and skills for success in 2024. You’ll learn about: The pressing challenges confronting marketers today Reflections on 2023: Success stories, lessons learned, and areas for growth Actionable improvements for org...

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Report

Fake News in 2020

...w we’ve tracked them online in 2020. We’ll cover: Trends in climate change messaging: Illustrating how divisive material continues to thrive in 2020 Conspiracies and cures for Covid-19: Examining the unique situation we find ourselves in, and how mis- and disinformation are proliferating online Pract...

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Guide

Leveraging the Voice of the Customer in 2020

Current events are only amplifying the need for businesses to stay close to customers and their wants, needs, and preferences. Whether brands are in boom or bust mode, listening is vital. In this guide, we'll cover how digital consumer intelligence can raise the volume on useful customer feedback (a...

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Case Study

Meat 2.0: Unlocking Consumer Priorities With Social Data for the Good Food Institute

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Report

UK Consumer Insights to Drive Your Business’s Change Strategy in 2020

Using Brandwatch Qriously to survey 1,000 UK consumers via their smartphones and tablets, we analysed what people have missed most during lockdown, their new priorities, and desires for the future. Get key consumer insights about eating, drinking, exercise, travel, and shopping habits, to help your...

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Report

Australia: Will Covid-19 Change Consumer Behavior in the Long Term?

In this report, we'll be exploring how consumers in Australia are looking to the future, what their new priorities are, and how they plan to spend. You’ll learn that: 43% of consumers in Australia think they’ll be spending less on holiday gifts and celebrations this year compared to last year 42% th...

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Case Study

Which?

...their #RailRefunds campaign and made the hashtag trend within 3 hours. In this case study, Which? used Brandwatch Analytics and the Vizia platform to generate awareness around their #RailRefunds campaign and made the hashtag trend within 3 hours. Which? is the largest independent consumer body in th...

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Case Study

Nestlé

...Learn how Nestlé discovers digital consumer insights with Brandwatch...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.