[Guide] The Social Media Management Maturity Model
Is your organization optimizing its potential on social?
Read the guide
Is your organization optimizing its potential on social?
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By Gareth HamMar 19 2012
...men. Here at Brandwatch, we used our social media monitoring tool to analyse data from both the press and Twitter in an effort to substantiate the claim. Figure 1. shows the rise and fall of national press* interest in the individual candidates since the turn of the year; a rolling seven-day average...
By Felicia SavageApr 19 2012
...pitals and other healthcare providers to create a monitoring system to prevent employees from abusing the social media connection, and to ensure that information that is shared is factually correct and has a positive impact on the image and reputation of the institution. Finally, there is undoubtedly...
By Adrian SwinscoeMay 16 2012
...eet banks. As a result, we started a social media monitoring exercise from December 16th 2011 to March 16th 2012. Our objective was to investigate: Who in the UK retail banking sector is using Twitter as a customer service channel? How responsive are banks on Twitter for customer service and customer...
By Susanne UllrichMay 30 2012
...ore our advice is to dip in and out of social media, using this (or other) apps to help you out when you’re feeling overwhelmed. There’s no real alternative to the big boy stuff though: social media monitoring tools like Brandwatch are the only way to truly keep on top of your social presence, especi...
By Joel WindelsJun 21 2012
...nd raving on Twitter, so we used our social media monitoring tool to assess what people thought of the players. Steven Gerrard’s triple-deflected cross to set-up Wayne Rooney’s one-yard winner was enough to boost the England skipper’s popularity, shooting it up to a 71% positive to negative tweet rat...
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Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.
