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[Guide] The Social Media Management Maturity Model

Is your organization optimizing its potential on social?

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Guide

Mastering TikTok: A Comprehensive Guide for Social Media Managers

Welcome to our comprehensive guide to mastering TikTok for social media managers. Do you want to gain insights, strategies, and practical tips to elevate your TikTok strategy? We’ve got you covered. In our guide you’ll find: Advanced techniques to captivate your audience and increase engagement Idea...

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Report

Brand Visibility Report: Why Your Brand Needs a Strong Visual Identity

...in 2022 Visual trends from different generations The effect of influencers in boosting brand visibility Key takeaways and how-tos for your company Explore the latest visual trends on social media, from the most visible brand and sectors through to emerging aesthetics....

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Report

The Marketer of 2023

Learn how marketing professionals from organizations like IKEA, Vela Software, Wunder.io, and Parents Plus are thinking about the tools, resources, and skills that will enable success in 2023. You’ll learn about: The current challenges marketers are facing A look back at 2022: What worked? And what...

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Guide

How Retail Brands Can Leverage Digital Insights

In this guide, you’ll learn: How to use digital insights to improve content and product copy How retail brands can better understand demand using digital consumer intelligence How retail brands can spot new opportunities with digital data How to monitor emerging trends and react to them How to lever...

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Case Study

LateRooms.com

...re you have eyes everywhere. That's why LateRooms.com, the UK's leading hotel booking site, chose Brandwatch to improve its customer service. LateRooms.com is the UK’s leading hotel booking site. From online bookings, review sites and blogs to online travel publications, the worldwide web is a vast o...

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Report

How Are Different Generations Planning for Summer 2021?

While going back to “normal” as we knew it won’t happen for some time, the summer of 2021 is looking promising for many. That said, there are key differences in how different generations are approaching it. This report, powered by Brandwatch's Ready to Use Social Panels, will take you through: What'...

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Report

30+ Brands Consumers Are Praising for Their Efforts Around Covid-19

The world's largest brands are introducing measures to deal with Covid-19, but which are making the most positive impact online? In this report, we analyze conversation behind major brands to find out: Why conversation for Nintendo has tripled 🎮 How the travel and hospitality industry has responded...

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Case Study

Nestlé – Caso de Estudo

...Como a Nestlé obtém informações dos consumidores digitais com a Brandwatch...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.