Read the practical framework for leveling up your social media team.
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By Ksenia NewtonMar 23 2023
No business is immune to crises. There are an infinite amount of ways for things to go wrong. You may run a tight ship, but all it takes is one employee to embroil your entire business in a huge scandal (just ask Starbucks). We’ve just released a crisis management guide that will help you become an...
By Michaela VoglJan 18
...’ve also used it to let our customer’s know about product updates and events. You’ll also notice a Moments tabs on a Twitter profile page. Moments allows you to collect together a bunch of tweets to create a piece of content. These can be great for telling stories, putting lots of useful information...
By Brian MechemAug 28 2018
...As a brand, how do you stay on top of your influencer marketing game? How do you make sure your brand survives in this immensely competitive world? We share five best practices to keep your competition on their toes....
By Manish DudharejiaJul 18 2018
...President and Founder of E2M Solutions Manish Dudharejia discusses three actions brands can take to get more out of customer feedback....
This guide outlines five key steps to aligning your PR goals to business objectives. Learn: How to create measurable KPIs The vital questions to ask for better alignment with company objectives The role of social intelligence in this process How industry experts tackle this challenge Discover how yo...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.