Brandwatch Blog Articles by Nicci McKenzie

Nicci McKenzie

@niccipink0

Nicci is Partner Marketing Manager. She manages all partner relationships globally and devises the go to market partner strategies

331

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Nicci McKenzie

@niccipink0

Nicci is Partner Marketing Manager. She manages all partner relationships globally and devises the go to market partner strategies

331

Announcement: Brandwatch Vizia 2 + Hootsuite Impact

Does social media engagement actually matter? Is it all 
a vanity exercise? Ultimately, engagement spreads your content further, rippling out through natural networks, and should help attract new customers. But how can you be assured your marketing spend on paid and owned media is generating a return? The demands to prove the value of social […] Read more

Announcement By Nicci McKenzie on October 10th 2017