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[Webinar] Leveraging Social Media Trends for Brand Engagement

Unlock the secrets to staying ahead in the ever-evolving world of social media marketing.

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Patricia Trutescu

Patricia Trutescu is a Masters in Marketing candidate at the Zicklin School of Business at Baruch College and originally wrote this as part of a case study for a Web Analytics and Intelligence course taught by Marshall Sponder Ph.D.

Articles by Patricia Trutescu

Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.