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[Guide] The Social Media Management Maturity Model

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626 items found for product update

blog article

Checklist: 8 Key Questions for Excellent B2B Product Launches

Marketing

By Sean CampbellAug 25 2017

...ar future? If taking on an established incumbent, product managers must build a product that is so good it can’t be ignored. 2. Are there enough distinguishing features? Successful products have something that sets them apart. Customers need a reason to pick your product from the sea of competing sol...

blog article

Product Update: Dashboard Sharing

News

By Joel WindelsJan 5 2012

...es that clients consider obtrusive. Prior to this update, users would have had to instead use the “NOT url:spam.com/thisone” operator in the search string, meaning updating the query itself. Dashboard Sharing The most prominent feature we’ve updated over Christmas is our dashboard sharing feature. Da...

blog article

Facebook Search FYI: What Does It Mean For Marketers?

Marketing

By Kit SmithNov 5 2015

...as meant that content which is explicitly selling products or pushing promotions without context are less likely to appear on a News Feed. This new update reinforces that rule, as content needs to be engaged with for Facebook to know it is current and interesting enough to show up in the search resul...

blog article

How to Use Social Media for New Product Development Research

Marketing

By Kit SmithSep 15 2016

...versation to support it. Social listening for new product development Product satisfaction Listening to conversations around current products can uncover ideas for the development of those products, as well as new product ideas. Consumers airing their frustrations is common on social media, and may b...

blog article

Product Update: Chinese Coverage and Author Metadata

News

By Jasmine JaumeDec 4 2012

...r clients are joining an exclusive club with this update. Chinese site-seeing We’re now pulling mentions from the following sites in China: weibo, blogs, news sites, SNSs and video sites. Here is a selection of the major ones that we now have over 90% coverage of: weibo.com t.qq.com, kaixin001.com re...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.