[Guide] The Social Media Management Maturity Model
Read the practical framework for leveling up your social media team.
Get the guide
Read the practical framework for leveling up your social media team.
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...build audiences and personas with real values. With this new approach you'll be able to better target and communicate with your chosen audience. Read on to get started....
Over the past decade, data has been at the forefront of brands' efforts to differentiate themselves and win over consumers. But questions remain: How do we take control of it? How do we leverage it? How do we continue to innovate with it? In this guide, we talk through some of the key ways DCI can i...
...the drivers of sentiment Monitor shifting trends Compare how customers talk about your brand or products in private and in public Validate social sources using customer data You can now analyze your first party data alongside social data, using all of Brandwatch’s world-class AI and customizable rep...
Consumers’ financial concerns and insecurities are growing, impacting media brands and the sector at large. Discover the trending topics and consumer pain points for the media and entertainment sector in 2022. In this report, you'll learn about: How the rising cost of living will impact consumer spe...
...In this guide we look at the three steps your brand needs in place to succeed in an increasingly competitive playing field....
...Learn how Metia doubled their ROI from lead generation with Brandwatch Audiences....
...Learn how the University of Connecticut optimized their social media efforts and went viral with Brandwatch...
...this guide you’ll learn how to unlock a rich new source of consumer intelligence to inform: Competitive Intelligence Customer experience and support Audience analysis Influencer research As well as best practices for analyzing the unique data that Reddit offers. Learn how to use Reddit data to infor...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.
