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[Guide] The Social Media Management Maturity Model

Read the practical framework for leveling up your social media team.

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380 items found for %22social presence showdown%22

blog article

How to Measure Share of Voice: PPC, SEO and Social Media

Marketing

By Kit SmithJan 30 2019

...r consumer insights, which can inform various strategies. [bw_banner_cta type=2]Understand your strengths and weaknesses against the competition. Grow your market presence.[/bw_banner_cta]   Share of voice can be measured for SEO, PPC and social media. This article explains how to calculate them all,...

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Guide

CMO Guide: Championing the Customer Experience

Lead your customer experience transformation. Learn how Vizia 2 can help today’s CMO: Create organizational buy-in Dissolve barriers between data, teams and talent Connect the data needed to map out superior customer journeys Drive culture change to build a customer-obsessed business “By 2017, 89% o...

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Guide

Championing the Customer Experience

Being a marketer has never been so complex or challenging, but there is a clear path to success. Learn how to make customer experience your biggest competitive advantage. “By 2017, 89% of marketers expect customer experience to be their primary differentiator.” - Gartner Your markets are more compet...

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Guide

Social Listening in Practice: Logo Recognition

As the technology improves, so do the marketing opportunities. This guide explores the growing need for logo recognition and image analysis, and outlines three logo recognition use cases that are invaluable for enterprise companies. As technology improves, so do the immense marketing opportunities....

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Case Study

Wargaming

...Brandwatch provided Wargaming with a 360 degree view of its player’s experience, helping them to bring the voice of the customer into the business....

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.