Guide

Championing the Customer Experience

Being a marketer has never been so complex or challenging, but there is a clear path to success. Learn how to make customer experience your biggest competitive advantage.

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    “By 2017, 89% of marketers expect customer experience to be their primary differentiator.” – Gartner

    Your markets are more competitive. Your customers are more demanding. The number of touchpoints you manage increases every year.

    Being a marketer has never been so complex or challenging, but there is a clear path to success.

    Over the next few years, one factor will determine success in nearly every market—customer experience.

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