6 Beauty Industry Consumer Trends Marketers Should Be Watching
By Michaela VoglOct 2
Published June 16th 2023
Get ready for a whirlwind of celebration this July.
We've curated a list of 12 intriguing and delightful social media holidays that will keep your followers engaged and entertained.
For this roundup, we've used our Benchmark tool, a resource designed to effortlessly guide you to an abundance of inspiration for crafting your social media content.
Kick off the month with laughter on International Joke Day. This day is all about sharing humor to bring a smile to everyone's face. Tickle your followers' funny bones by sharing your favorite jokes and humorous anecdotes. Laughter is contagious, and it makes for a great social media post.
The truth is out there, and so is World UFO Day. This is a day for those who believe we're not alone in the universe, or simply for those who enjoy a good conspiracy theory. Create a buzz on your social media with intriguing questions, hypothetical scenarios, or share some famous UFO or UAP sightings.
Mark the birth of American independence with the 4th of July. It's a day filled with patriotism, fireworks, and barbecues. Why not spark a sense of national pride by sharing historical tidbits, personal stories, or asking your followers to share their favorite Independence Day memories?
World Chocolate Day is a dream come true. Celebrate this sinfully sweet day by sharing your favorite chocolate recipes, fun facts about chocolate, or simply a photo of a mouth-watering chocolate dessert. After all, life is like a box of chocolates.
Cheer Up the Lonely Day is about spreading joy and companionship. Encourage your followers to reach out to someone who might be feeling lonely or isolated. Share stories of acts of kindness or simple ways to make someone's day better. Remember, a single act of kindness can make a world of difference.
Vive la France. Bastille Day, France's National Day, commemorates the Storming of the Bastille and the unity of the French Nation. Encourage your followers to celebrate all things French – from cuisine to culture. Share famous French quotes or your favorite French destinations to transport your followers to the land of croissants and berets.
Give Something Away Day encourages generosity and selfless acts. Why not start a giveaway on your platform or inspire your followers to give back to their community? Sharing stories of philanthropy or suggesting simple things to give away can help spread a spirit of generosity.
Embrace the language of the digital age on World Emoji Day. These tiny symbols have revolutionized the way we communicate. Celebrate by asking your followers to share their favorite emoji or to tell a story using only emojis. After all, an emoji (which is basically a tiny little picture) is worth a thousand words.
World Listening Day is a reminder of the power of active listening. On this day, encourage your followers to take a moment to simply listen. Listen to nature, music, or each other. Share tips on becoming a better listener or some amazing sounds to appreciate the world around us.
This day is dedicated to South Africa's former president Nelson Mandela, a man who believed in human rights for all. Share inspiring Mandela quotes and challenge your followers to live his lessons.
It's time to dust off those classic puns and punchlines on Tell an Old Joke Day. Encourage your followers to share their favorite timeless jokes. It's all about nostalgia, humor, and appreciating the jokes that never fail to get a laugh.
Wrap up the month by celebrating the bonds we share with our friends on the International Day of Friendship. This is a day to appreciate our friends, both near and far. Encourage your followers to tag their friends in appreciation posts or share stories of incredible friendships. After all, friends are the family we choose.
And there you have it, 12 engaging July social media holidays and how different brands have celebrated with their communities.
Remember, holidays are about creating community and sparking conversations. So, add a dash of celebration to your social media content plan and let these occasions create lasting connections with your audience.
Until next month, keep the festive spirit alive!