UK Banking: Consumer Preferences Across Generations
There’s a big difference between what university students and pensioners want from their banks.
In this report, we’ll examine generational preferences to answer the following questions:
- What can traditional and challenger banks do to help customers manage their money online while self isolating?
- What makes 25-34-year-olds want to switch bank? How does that differ to those who are 55+?
- Could the Covid-19 pandemic mean that the ways we interact with our banks are changed forever?
Fill out the form to get instant access.