Read the practical framework for leveling up your social media team.
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What will help marketers succeed in 2020? Our guide brings together the advice and opinions from over 100 professionals – including voices within Bayer, Hearst, Hootsuite, Accenture, and more. Learn: The skills and technical set up needed for marketers to connect with consumers How to develop a deep...
How can you and your agency get 2020 ready? This guide will run through five areas of huge importance for the agency of 2020. From getting turmoil proof to educating clients, find out how to get prepared before the new decade dawns. Learn: The importance of market research in setting client expectat...
...ing of your organization’s specific needs when it comes to managing your social media accounts. It will also increase your knowledge of the functions built into today’s top social media management platforms. So if you’re already interested in buying a social media management tool but are confused abo...
...big changes in the way people talk about their jobs, which states show the most job love on social, and a changing job economy with the emergence of gig-economy jobs and flexible work weeks. Using Brandwatch Analytics, analysts and researchers at both companies searched for conversations that includ...
...nti-bullying charities in the world – worked with Brandwatch to analyze 19 million public tweets over a four year period to explore the current climate of misogyny and constructs of masculinity as expressed across social media. We analyzed 19 million public tweets over a 4 year period to explore the...
...Brandwatch analyzes social data on sponsors, big moments and consumer behaviour during the 2018 World Cup....
...ree guide will take you through all the questions and dilemmas of building a content marketing strategy optimized for social media engagement. What you'll learn about: Researching your competitors. Matching content to stages of the sales funnel. The proper ratio of original to curated content. Conten...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.