Jan 30th |
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Social Starts Selling: How Social Promotion Will Dominate 2015

Up until now social networks have focused on building their userbase. In 2015 these networks will switch focus, turning their attention away from social awareness, and towards social promotion.

Promotions will no longer be small real estate on users’ news feeds. Instead they’ll be the main meal, commanding high prices by capturing more clicks than ever before. (more…)

Jan 29th |
Super Bowl 49

Are You Ready for Some Football?

This weekend, the Seattle Seahawks and the New England Patriots will battle it out for the title of Super Bowl champion.

The most exciting part of the Big Game is arguable. Dominating topics about this year’s Super Bowl on social media include mentions of the game itself, #DeflateGate, and Marshawn Lynch letting everyone know he only attended the Super Bowl media day so he “won’t get fined.” (more…)

Jan 29th |
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Why You Should Use Slideshare in Your Social Campaigns

Slideshare is a site that allows you to share slides from your presentations with others.

The site has recently made some changes and improvements that allow your Slideshare presentations to be more effective in helping to spread the word about your conference material, or other presentations, and show the knowledge base your company possesses. (more…)

Jan 28th |
men or women

Men vs. Women: Who Is More Active on Social Media?

The old saying “Men are from Mars, women are from Venus” holds water when it comes to how men and women use social media.

Men turn to social media for business reasons more than women do, whereas women reveal more about their personal lives. Women are more vocal, expressive and willing to share. In other words, women are biologically wired for social networking. (more…)