Need some new ideas? Help yourself.

We make it our business to live and breathe all things social media monitoring. So as you might imagine, we’ve got quite a lot to say about the topic. If you want to get social media savvy, our eBook series is a great way to tap right into a bit of our expertise.
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Best Practices For Becoming A Successful Social Brand

An introduction to using social media for business success, featuring:

  • Tips on how to become a thriving social enterprise
  • Learning the importance of determining social media goals
  • How to engage and respond to foster a positive brand experience

Market Research With Social Media Monitoring

A getting started guide on using social media monitoring for market research, highlighting how to:

  • Uncover and shed light on hidden discussions to find out what people really think
  • Gain deeper insight into your customers and their behaviour
  • Conduct comparative analyses on your competition

A Guide To Customer Service On Social Media

A spotlight on the brand essentials you need to develop a comprehensive social customer experience, including:

  • How to manage incoming inquiries, comments and complaints
  • How to leverage social media activity for success
  • Using sentiment analysis and other key features to streamline customer support

Social Media Lead Generation

A how-to guide on how to drive demand using social media monitoring, empowering you to:

  • Start conversations with high value prospects
  • Smarten up your lead gen campaigns with improved targeting
  • Nurture raw leads into sales ready opportunities

Using Social Media To Engage Your Target Audience

A practical guide to social media marketing, including tips on how to:

  • Find high-value communities and influencers relevant to your business
  • Improve your marketing strategy with social media insights
  • Measure the benefits and impacts of your social marketing investments

How To Prove Social Media ROI

A valuable list of techniques to help you prove your social media ROI, including how to:

  • Get specific on your target goals and related metrics
  • Discern where you’re experiencing success
  • Assign monetary values to social media interactions

Understanding Your Brand Through Social Media

An essentials guide to understanding how to leverage your brand’s online presence by:

  • Listening to conversations about your brand
  • Understanding what people’s perception of your brand truly is
  • Acting on your findings and shaping opinions to build greater brand credibility

5 Ways To Boost Your Social Media Monitoring

Discover the power of some of Brandwatch’s top features:

  • Automatically turning mentions into actions with Rules
  • Tackling big data challenges with Bulk Actions
  • Discovering new insights about your company and market with Topics