fbpx
[Report] The Marketer of 2024

Discover the insights of 300+ marketing professionals on the essential tools, resources, and skills for success.

Read the report
Marketing

Published February 3rd 2015

Super Bowl Commercials: Which Brands Got Bang For Their Buck?

A 30-second ad during this year's Super Bowl costs a cool $4.5 million. We analyze which brand got the best ROI according to social.

Budweiser went for an attack of cute with the return of a much-loved puppy, whilst Coca-Cola stood out with their anti-bullying message.

Many brands advertising during the Super Bowl strayed from their normal approach of generating laughs and instead attempted to stir emotions. But who came out on top during the annual high-stakes battle of the Super Bowl commercials, and more importantly, which brand got value for money?

Share this post
Categories
Marketing
Brandwatch Bulletin

Offering up analysis and data on everything from the events of the day to the latest consumer trends. Subscribe to keep your finger on the world’s pulse.

Get the data
facets Created with Sketch.
facets-bottom Created with Sketch.
New: Consumer Research

Harness the power of digital consumer intelligence

Consumer Research gives you access to deep consumer insights from 100 million online sources and over 1.4 trillion posts.

Brandwatch image
Brandwatch image
Brandwatch image
Brandwatch image

Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.