[Webinar] Leveraging Social Media Trends for Brand Engagement

Unlock the secrets to staying ahead in the ever-evolving world of social media marketing.

Save your seat
The Author
Back to Blog

Dave Chaffey

Dave is an author, consultant and trainer who advises on digital marketing strategy and planning. He wrote his first book about Email marketing in 2002, Total Email Marketing, and it still features prominently in his current books.To learn more about creating strategies for these channels see the free hub pages created on his SmartInsights.com site for email marketing strategy and social media marketing strategy.

Articles by Dave Chaffey

Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.