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[Guide] The Social Media Management Maturity Model

Is your organization optimizing its potential on social?

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The Author
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Sean Campbell

Sean Campbell is the CEO of Cascade Insights, a B2B focused research firm with a clear focus on the technology sector. For Cascade Insights, Sean oversees the health of the firm, maintains relationships with key accounts, and leads the company’s thought leadership efforts.

Articles by Sean Campbell

Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.