LinkedIn stands as the unparalleled professional network globally, boasting a vast community of over 500 million members spanning across 200 countries and territories. This influential platform serves as the top choice for numerous brands seeking employee recruitment and engaging in effective business-to-business marketing strategies. With its expansive reach and professional focus, LinkedIn offers exceptional opportunities for networking and growing professional connections.
Within Consumer Research, you can track and authenticate your own LinkedIn pages, which provides 100% coverage of up to 200 posts within the last year. Track images, videos, captions, likes, and impressions to be able to view how your brand is being mentioned by professionals.
With Publish it is easy to manage your LinkedIn activity alongside your other social media channels. Easily draft, schedule and publish content on your LinkedIn company page or personal profiles using Brandwatch’s collaboration workflows, the unified calendar and shared library. Create engaging content faster and save precious time using Publish.
Connect with your LinkedIn audience using Engage. Reply with a text or reactions to posts, comments on your own posts and more. Set up feeds and messaging automations to make sure no comment- no matter how big or small – goes unanswered. Use Engage’s collaboration workflows; labels, notes, and assignments to engage faster and save precious time using Brandwatch.
Our comprehensive Social Media Management tool enables you to unlock a complete 12-months (or 200 posts – whichever is less) of historical LinkedIn data from your owned pages. Track comments on your owned posts to view how your brand is being mentioned by business professionals.
Track your LinkedIn campaigns, campaign groups and ads directly from Advertise – alongside the rest of your social media ads. Draw conclusions and understand which channels are more effective to your marketing strategy. Also, you can turn organic LinkedIn posts into ads with one click.
With Measure, you will be able to measure, analyze, and understand the performance of your organic LinkedIn posts ( including vastly popular poll and document post types). Gain insights from metrics such as: likes, reactions, shares, comments, link clicks, video plays, and engagement rate. Leverage these powerful indicators to curate impactful messaging that resonates with your audience.