What Does Being a Community Manager Mean to You? [Video] Marketing

By Dominick Soar on April 5th 2013

Community Manager is an increasingly common job title with the ever-growing prominence of social media, but what does it actually mean? What does a Community Manager do?

We stopped by the Community Manager Meet Up at the Driskill Hotel during SXSW 2013 to chat to a whole gang of CMs about their views on what they do and what being a Community Manager means to them.

Whilst every CM has a slightly different role, the themes of being the voice of the brand and also being ‘there’ for people were particularly common.

What does community management mean to you? What does it entail? How/if does it differ to social media management? We want to hear your views – join in with the converstaion in the comments below, or tweet us – @brandwatch.

Dominick Soar


Dominick is social media and content manager at ticketscript, Europe's leading self-service ticketing software, offering free solutions across digital, mobile and social. Dom is also a Brandwatch alumni, and has a rich heritage in social media marketing, especially in the marketing technologies space.