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[New Report] The Marketer of 2025

What skills and tools do marketers need to stand out in 2025? We surveyed 1,300+ marketers to find out.

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Publicis Groupe

Publicis Groupe used Brandwatch Analytics to perform a detailed analysis of their New Year campaign, and used this data to drive insights for its future corporate campaigns.

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More free case studies, reports and guides:

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Report

The Marketer of 2025

What skills and tools do marketers need to stand out in 2025? We surveyed 1,300+ marketers to find out.
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Case Study

Goodstart Early Learning

How Brandwatch is helping Goodstart Early Learning improve their social media marketing, discover new talent, and protect children's rights.
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Guide

Employee Advocacy: Turn Your Employees Into Brand Ambassadors

Find out how your company can benefit from employee advocacy and turn your employees into your strongest brand advocates with our step-by-step guide, created in partnership with Sociuu.
Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

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Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.

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