Mishandled social media crises can severely impact businesses and their reputations. Read this guide to learn exactly how to crisis-proof your organization.
Throughout the guide, you’ll hear from Mangold Consultancy crisis management experts who’ll discuss:
- The role of social listening in crisis management
- How to build an early warning system and spot potential crises
- How to develop deeper intelligence around consumer data to feed into your organization’s crisis management strategy
- Crisis management in action: A step-by-step manual
- And bonus! A crisis management plan checklist
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