It’s always fascinating to track which bits of content explode uncontrollably and which things unexpectedly flop. As sharing features have been introduced into websites and apps, it would seem that the inclusion of a simple, tweetable button would be a large driver of popularity. (more…)
This is a guest post from Adrian Swinscoe, who we have been collaborating with on this piece of research given his interest in customer service and social media. (more…)
Another day, another dollar. Sorry, another day, another update. Updates are as good as dollars, right? They are when they’re Brandwatch-flavoured.
Anyway, so this weekend we added a couple of new features to the Brandwatch app. The main upgrade we’ve been working on is threshold alerts, a smart system for alerting users to changes in data. (more…)
Getting the most out of social media monitoring tools is something we’re obviously very interested in, and our series of free eBooks is tailored towards different uses available to SMM tool users.