Brandwatch Blog Articles by Kellan Terry

Kellan Terry

@ArrowMaker5

Kellan is the New York PR Data Analyst at Brandwatch. He enjoys long moon-lit walks on the beach, deafening silence and cliche.

228

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Kellan Terry

@ArrowMaker5

Kellan is the New York PR Data Analyst at Brandwatch. He enjoys long moon-lit walks on the beach, deafening silence and cliche.

228

WWDC, Comey, J. Crew, and Social Data: The Week in Review

It’s everyone’s favorite time. The moment we take to look back before we move forward. Check out last week’s headlines with some extra social data thrown in the mix. MONDAY London – A terrorism attack in London left seven people … Read more

Trending By Kellan Terry on June 12th 2017

Tiger Woods, Covfefe, and Sgt Pepper: Inside our PR Team’s Emails

We’re looking to start a new, little tradition here at Brandwatch, and by tradition I mean a weekly segment that is composed from a collective of daily emails shared within our communications team. The nature of these daily emails is … Read more

Trending By Kellan Terry on June 5th 2017

Frappuccino Happy Hour: Starbucks’ Mystical Flavor Influx Muted Its Midnight Mint Mocha

Branding. People get paid to focus exclusively on branding, and the paramount of branding is when your company, product or service becomes a verb. Notable examples of this are most commonly associated with tech giants and phrases like, “Google it,” … Read more

Marketing By Kellan Terry on May 5th 2017

Aspiring to be a Cool Brand on Social? Zoom in on Denny’s

I remember when I discovered Denny’s. I’m not talking about the restaurant-chain, either. I’ve known the restaurant since I was a child. No, no. I’m talking about Denny’s Twitter account; a gem by all standards. I follow journalists and news … Read more

Brands By Kellan Terry on March 27th 2017

Diversity, Inclusion, and the Pro Hijab: Social Media Reflects Nike’s Social Conscience

Let’s talk about Nike. Yes, THE Nike. The brand that is so big and powerful that it will neither suffer from this post if it were critical, nor prosper from it if it were praise. However, if I had to … Read more

Research By Kellan Terry on March 16th 2017

Political Showdown: Social Media Reacts to the Third Presidential Debate

The third and final presidential debate was just as lively as we have come to expect from the 2016 candidates. Foreign affairs, taxes, immigration, vote rigging, respect for women: there was a lot to get through. While the final presidential … Read more

Politics By Kellan Terry on October 20th 2016

Presidential Election 2016 Graphic: The Social DNA of Hillary v Donald Supporters

As the race to the White House heats up this month with big announcements and convention season kicking off, we analyzed the key characteristics and commonalities most prevalent to each presumptive nominee in this infographic. Read more

Politics By Kellan Terry on July 19th 2016

React: The Republican Presidential Debate Set Social Alight

Last night saw a three hour political face-off, as the race for the Republican presidential nomination heated up at the CNN debate hosted in California. Read more

Politics By Kellan Terry on September 17th 2015

Transparency: We Reveal our PR Metrics, Best Practices and Results

Nestled firmly underneath the greater Marketing umbrella is Public Relations – the department responsible for courting members of the media, upholding a brand’s image, as well as disseminating company messaging. Read more

Community By Kellan Terry on August 18th 2015