Social Plus: For Marketers Tired of Siloed Data
Some things are better together. Learn how to drive greater insight with a 360-degree approach by integrating social with sales, search, TV and web data.
Customer Intelligence: Building Better Personas
Read on to see how to build audiences and personas that have real value.
PR guide: 5 steps to aligning your goals to business objectives
Discover how you can use PR as an essential tool for achieving important business goals
Social Analyst Playbook: Future-proof your social insights
From the very basics to expert implementation, learn from three of the leading minds in consumer insights how to get the most out of social insights.
Building the digital business
A look at how companies of all shapes and sizes can implement or bolster their digital strategy to compete at the standard customers expect.
6 ways to transform your marketing with integrated data
Drive your marketing forward by bringing your customer data together into one cohesive view
Reach Your Niche: Redefining Your Influencer Strategy
Reach your Niche: Redefining your Influencer Strategy
10 Steps to Effective Competitor Intelligence
Learn the ten competitor benchmarks marketers should care about, and how to apply them instantly.
Creating a Culture of Competitive Excellence
In this guide we look at the three steps your brand needs in place to succeed in an increasingly competitive playing field.
Using Social Intelligence to Create Authentic Content
Learn how audience intelligence can power data-driven content strategy, to reach and resonate with the right people.
A step-by-step guide to expert crisis management
Discover how Brandwatch can help you avert potential PR crises, equipped with lessons from the world's biggest brands.