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Social Insights on the Television Network Industry

In the following report, we analyze 38 brands, uncovering:

  • Where discussions are taking place online
  • When brands and audiences communicate with each other
  • The demographics of those who engage with networks

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For television networks, social media and streaming services have marked an important change in the way audiences discover and connect with brands and their content.

Television networks’ online voice now only represents 1% of the conversation published on Twitter. Clearly, networks face an imperative to identify, analyze and understand the social dialogue shaping the way their businesses and content are perceived.


Crimson Hexagon has merged with Brandwatch. You’re in the right place!

From May 8th, all Crimson Hexagon products are now on the Brandwatch website. You’ll find them under ‘Products’ in the navigation. If you’re an existing customer and you want to know more, your account manager will be happy to help.