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To discover ‘social truth’, marketing professionals require a system that gets beneath what customers say to what they really mean.
VP, Customer Experience, Insight and Strategy
VP Agency Development
Social Intelligence could be the answer into the mind of your consumers.
Social Media Analyst
Senior Product Manager
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.