Interview: Professor Mike McGuirk on How Brandwatch For Students is Used in His Classroom
By Olivia SwainSep 6
Read some of the best bits and key insights from our latest Twitter chat. We were joined by Katy Howell, CEO of Immediate Future Agency to discuss campaign measurement on social media.
We covered topics ranging from the definition of campaign success to using negative sentiment to your advantage.
Enjoy the recap and be sure to join the next #BW_Chat on Competitive Benchmarking on June 2nd.